Entries Tagged 'Covert Persuasion' ↓
March 1st, 2009 — Covert Persuasion

Anyone who tells a story owns an audience. Be it at the dinner table at a gathering, a lunchtime conversation with your colleague, or a presenter on stage.
Even the movies and drama you watch are stories themselves. So what’s the power behind a story?
Power of a story
Do not underestimate how much a story can influence you…
Stories are a powerful way of organizing and sharing individual experience and ideas. A carefully told story allows you to understand things better by putting things in context. You can then use your imagination and thought to put together a picture of the people, objects, places and events happening in the story. While doing so, your mind is working to explore and co-create shared realities with the storyteller, and drawing your own conclusions.
The power of a story is that strong – being able to communicate in imagery, capture emotions and to tap into your empathy.
The more we understand the power of a story, the more we are able to: Read more... (476 words, 3 images, estimated 1:54 mins reading time)
- Shape the stories that shape our lives, whether as an individual, or as part of a group.
February 25th, 2009 — Covert Persuasion

Definition: Persuasion
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to prevail on (a person) to do something, as by advising or urging: We could not persuade him to wait.
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to induce to believe by appealing to reason or understanding; convince: to persuade the judge of the prisoner’s innocence.
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Source: www. Dictionary.com
There are more ways than one to lead (a person) to your own standpoint. And the ability to do so – is in many ways, important and crucial in everyday.
Imagine the following scenarios with different scales of persuasion:
1. You are meeting your friend for a movie. He/she has rather different likings for movies. How to you make him/her listen to you and watch the movie you like instead?
2. You are at a meeting discussing about an event with your colleagues. Based on your previous experience, how do you convince the rest of them to abandon a bad idea (which they assume works)?
3. You meet with a client for the first time. How do you urge him to buy the product from you, and not anyone else? How do you make them think they’re getting the better end of the deal, while being in control at the same time? Read more... (420 words, 3 images, estimated 1:41 mins reading time)